Case Study
NetSuite ERP Rollout for a UAE Import/Export Trading Company
Full NetSuite ERP implementation for a multi-entity UAE import/export trading company β consolidating operations across 3 business entities, 6 trade lanes, and 200+ active suppliers into one unified platform.
ERP
Confidential Client
The Codx acted as NetSuite implementation partner β handling discovery, configuration, customisation via SuiteScript, data migration, user training across 3 office locations, and post-go-live hypercare support for 30 days.
A UAE-based import/export trading group operating across multiple product categories and international trade lanes needed to consolidate their fragmented operations into a single cloud ERP. With entities in Dubai, Sharjah, and Abu Dhabi, they were struggling with inter-company transactions, multi-currency reconciliation, and customs documentation management. The Codx delivered a full NetSuite implementation covering financials, inventory, procurement, and multi-entity consolidation.
before the codx vs after the codx
challenge vs solution β point by point
every problem identified, what we did, and what changed.
key highlights
What made this project stand out
3-entity NetSuite OneWorld go-live in 14 weeks β on time and within budget
7 years of historical data migrated with zero reconciliation breaks
Custom SuiteScript trade finance module built specifically for UAE import/export compliance
How The Codx Approaches Every Project
Every service follows a proven framework designed to deliver measurable growth and exceptional user experiences.
Website Development
Discovery & audit
We review your existing site, server, analytics, and SEO baseline before touching anything.
Infrastructure first
Server, DB, caching, and Core Web Vitals sorted before a single design element changes.
Design & build
Mobile-first, brand-aligned, conversion-optimised. Every page has a clear purpose.
UAT + go-live
Full testing, DNS migration, client training, and 30-day post-launch support.
Digital Marketing & SEO
Market & keyword research
We map the full opportunity β competitors, search volume, and content gaps.
Content strategy
Monthly calendar, pillar pages, blog clusters built around buyer intent keywords.
Technical SEO baseline
Schema, sitemaps, canonicals, page speed β foundation set before content goes live.
Monthly execution
Rankings, traffic, leads β every metric tracked and reported transparently.
Paid Advertising
Pixel & tracking audit
Nothing runs until every conversion event fires correctly.
Audience & creative strategy
Intent-based segments, Arabic creative, GCC geo-targeting from day one.
Launch + optimise
Weekly cadence β A/B testing creatives, audiences, and landing pages.
Monthly ROAS report
Every dirham attributed. Clear view of what's working and what's being scaled.
Mobile App Development
Scope & architecture
User flows, API contracts, and tech stack defined before a single screen is designed.
UI/UX design
Figma prototypes with client-approved screens at every stage.
Development sprints
2-week sprints with a live demo at each milestone.
QA & submission
App Store + Play Store submission handled end to end.
technologies Used
client testimonial
The Codx acted as NetSuite implementation partner β handling discovery, configuration, customisation via SuiteScript, data migration, user training across 3 office locations, and post-go-live hypercare support for 30 days.
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